SNOW GRAFFITI ? How refreshing

snow graffiti from NosE on Vimeo.

AMERICAN APPAREL...NOW WE'RE TALKING

It might look like the cover of a Brazilian magazine in the 80´s but it´s the new online campaign for American Apparel, really innovative if we take in consideration they´re not just using their models atributes to show their products in an appealing way but asking you to vote for the best rear in the whole planet. The lucky boom will be the main icon of their next campaign. Well, if the best online campaigns are the ones capable of engaging people, well, who doesn´t like to give their opinion about a good rear, specially when you´re partner isn´t watching.
Hey one more thing, not only boys can vote, what a unisex concept... love it.

VOTE HERE !
http://i.americanapparel.net/storefront/UGCStyle/BestBottom2010/index.asp

PSYOP - FRESH FOOD FOR ANIMATION PREDATORS

http://www.psyop.tv/

Before the Happiness Factory campaign for Coca Cola this animation studio already was one of the largest and more innivatives in the wolrd scene. The variety of the clients and artists they work with tells us about their range of styles and resources.
Check them out, I personally love their work for Converse.
I wonder what Mr. Michel Gondry thinks about it.

Bowling Blind

No it´s not another Big Lebowsky festival with people bowling high on white
russian.(which could be fun too)
This is the documentary of an extremely talented guy, Marc Cantone, who
happens to be the lead singer and song writer of the band where I have the
great luck to play drums with. I strongly recommend watching it.
The premise is just completely unexpected. Very promising.

F0r trailer and more info just click on the picture

‘Yangtze, The Long River’ by Nadav Kander

Nadav Kander in collaboration with the Royal College of Art, London, 2009. He talks about his Prix Pictet award winning work from China.

I´M THE NEW BLACK - BACK TAPE IS NEW AGAIN

Now this is cool. Finally someone found a way to play with these old tapes.
I saw years ago an exhibit of a guy that painted the actual cassettes and he really did an amazing job but this really takes it to the next level.
Glad the artist decided to turn black and not the other way around!

Sherlock Holmes credit sequence

Phenomenal mix of photo, texture, illustrations, calligraphy and animation, done by Prologue film. If you would like to see more images and read more about the process about them, click here.

And this is the animated version in youtube.

2009 social media wrap-up

Nice cartoon synopsis of the year in social media from Rob Cottingham.

:PHUNK STUDIO : 4X4 DEDIGNERS FROM SINGAPORE

Near 15 years after this 4 people studio started, the diversity of their work
is absolutely impressive. Book covers, Electric guitars, Entertainment Parks, Skateboards... these guys have no fear, quite the opposite, they seam to find an opportunity in every new format to practice their own style. A style that flows really well taking in consideration it is a mix of Manga Aesthetics, crazy creatures and western icons from comic books.
They exchange their roles in every project. Like a band in which every member plays different instruments. Actually they met in college and tried to start a Rock band but found out (to our great luck) they sucked at it. As you can see that was a great decision.

Best of 2000s

Ad of the Decade: Matthew Welch’s Apple iPod Silhouette Campaign

Judges weighed in and thousands of people voted for AdWeek’s “Best of 2000s,” recognizing the decade’s best in the marketing, media, and agency world. With nearly twice as many votes as the runner-up, the Apple iPod silhouette campaign was honored as the best Out-of-Home-Ad of the Decade. Shot by Matthew Welch, the campaign marks a definitive moment in advertising. Read the interview with Matthew Welch here: http://www.ba-reps.com/blog/matthew-welch-wins-outofhome-ad-decade/#more-1465